Day 3 Keynote: Verne Harnish


Verne Harnish Bio

Verne Harnish is founder of the world-renowned Entrepreneurs’ Organization (EO), with over 14,000 members worldwide, and chaired for 15 years EO’s premiere CEO program, the “Birthing of Giants” held at MIT, a program in which he still teaches today.

Founder and CEO of Scaling Up, a global executive education and coaching company with over 180 partners on six continents, Verne has spent the past three decades helping companies scaleup.

He’s the author of the bestseller “Mastering the Rockefeller Habits,” which is translated into 9 languages, and, along with the editors of Fortune, he authored “The Greatest Business Decisions of All Times,” for which Jim Collins wrote the foreword. His latest book, “Scaling Up (Rockefeller Habits 2.0),” has won eight major international book awards including the prestigious International Book Award for Best General Business book.

Verne also chairs the annual ScaleUp Summits in collaboration with Bloomberg and serves on several boards including chair of The Riordan Clinic. He is the co-founder and chair of Geoversity, and a board member of the Million Dollar Women’s movement. A private investor in many scaleups, Verne enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians.

Executing with a culture of success: How to find focus, drive accountability and create results

Date: Saturday, December 11
Time: 8:15 AM – 9:00 AM
Location: Summit Ballroom D-E

Description: Simply having the greatest ideas and the best team do not guarantee success. That’s why Verne Harnish is all about execution.

As the closing keynote on Day 3 of digitalNow 2021, Harnish, the renowned author of “Scaling Up” and “The Rockefeller Habits,” will show us how to turn vision into real results using the methodologies and tactics he’s mastered by teaching tens of thousands of leaders how to create a structure and culture of execution.

In a keynote presentation and executive strategy session you’ll only get at digitalNow, Harnish will share with our executives his battle-tested strategies to create focus, disciplined execution and accountability — all within the context of the unique challenges and opportunities facing the association industry right now.

Key takeaways:

The No. 1 job for all associations powering continuous improvement

How your association can turn vision into real results

What your organization needs to create focus and accountability

The keys to driving disciplined execution and upping the energy of your team

Leadership Lab – Sponsored by Association Investment Partners

Date: Saturday, December 11
Time: 9:00 AM – 9:30 AM
Location: Summit Ballroom D-E

Description: Bringing together the key elements of value on Day 1, strategy on Day 2, and the execution from his own keynote on Day 3, Verne will kick off our Day 3 Leadership Lab with the essential components of “Scaling Up” to reinvent and dominate your association profession, industry or sector. After spending the morning identifying growth tools, leadership rhythms, and the foundational execution habits essential to your leadership playbook and development, Verne will help us workshop answers to the Key questions you need to be asking — and answering — to execute on everything you learned at digitalNow.

Verne will walk us through each question so we can establish our own strategy for identifying the path to success in each one of our organizations. For every organization focused on growth, these are the questions you need to be asking.

Key takeaways:

How your organization can use AI for better prediction without blowing up your budget

The importance of talk time and your top 25 influencers

Why you need to know your members’ jobs to be done

How developing a council is imperative to execution

Don’t miss this amazing keynote speaker!